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AAPL stock logo

AAPL

Apple Inc.

$255.92
0.29
 (0.11%)
Exchange:  NASDAQ
Market Cap:  3.761T
Shares Outstanding:  13.709B
Delayed data
Calculate AAPL Intrinsic Value
5-year outlook →
Overview
Earnings
Financials
Valuation
Chart

About The Company

Sector:  Technology
Industry:  Consumer Electronics
   
CEO:  Timothy D. Cook
Full Time Employees:  164000
Address: 
One Apple Park Way
Cupertino
CA
95014
US
Website:  https://www.apple.com
Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple TV, Apple Watch, Beats products, and HomePod. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that allow customers to discover and download applications and digital content, such as books, music, video, games, and podcasts, as well as advertising services include third-party licensing arrangements and its own advertising platforms. In addition, the company offers various subscription-based services, such as Apple Arcade, a game subscription service; Apple Fitness+, a personalized fitness service; Apple Music, which offers users a curated listening experience with on-demand radio stations; Apple News+, a subscription news and magazine service; Apple TV+, which offers exclusive original content; Apple Card, a co-branded credit card; and Apple Pay, a cashless payment service, as well as licenses its intellectual property. The company serves consumers, and small and mid-sized businesses; and the education, enterprise, and government markets. It distributes third-party applications for its products through the App Store. The company also sells its products through its retail and online stores, and direct sales force; and third-party cellular network carriers, wholesalers, retailers, and resellers. Apple Inc. was founded in 1976 and is headquartered in Cupertino, California.

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Revenue Segmentation

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EPS

Historical EPS and analyst estimates in one chart. Log in for the full interactive view and links to detailed estimates.

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View full analyst estimates

Earnings Call

Full text

Earnings transcript

Read the complete earnings call transcript.

AI summary

Key takeaways

Short, structured highlights from the call so you can focus on what matters.

2026/04/30 — 2 quarter 2026

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Income Statement
Balance Sheet
Cash Flow Statement
Analyst Estimates

Income Statement

Year202320242025
Revenue383,285,000391,035,000416,161,000
Gross Profit169,148,000180,683,000195,201,000
EBITDA129,188,000134,930,000144,427,000
Operating Income114,301,000123,216,000133,050,000
Net Income96,995,00093,736,000112,010,000

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(* All numbers are in thousands)

Balance Sheet

Year202320242025
Total Assets352,583,000364,980,000359,241,000
Total Liabilities290,437,000308,030,000285,508,000
Total Stockholders Equity62,146,00056,950,00073,733,000
Total Debt123,930,000119,059,0007,979,000
Cash and Cash Equivalents29,965,00029,943,00035,934,000

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(* All numbers are in thousands)

Cash Flow Statement

Year202320242025
Operating Cash Flow110,543,000118,254,000111,482,000
Capital Expenditure-10,959,000-9,447,000-12,715,000
Free Cash Flow99,584,000108,807,00098,767,000
Net Income96,995,00093,736,000112,010,000
Net Change in Cash5,760,000-794,0005,991,000

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(* All numbers are in thousands)

Analyst Estimates

Fiscal Year2030Full AccessFull AccessFull AccessFull Access
Estimated Revenue (Low)605,970,180.030Full AccessFull AccessFull AccessFull Access
Estimated Revenue (High)668,920,467.436Full AccessFull AccessFull AccessFull Access
Estimated Revenue (Avg)627,669,000Full AccessFull AccessFull AccessFull Access
Estimated Ebitda (Low)218,715,820.011Full AccessFull AccessFull AccessFull Access
Estimated Ebitda (High)241,436,779.199Full AccessFull AccessFull AccessFull Access
Estimated Ebitda (Avg)226,547,682.633Full AccessFull AccessFull AccessFull Access
Estimated Net Income (Low)180,562,622.488Full AccessFull AccessFull AccessFull Access
Estimated Net Income (High)205,212,038.628Full AccessFull AccessFull AccessFull Access
Estimated Net Income (Avg)189,059,182.212Full AccessFull AccessFull AccessFull Access
Estimated SGA Expense (Low)39,001,730.579Full AccessFull AccessFull AccessFull Access
Estimated SGA Expense (High)43,053,365.841Full AccessFull AccessFull AccessFull Access
Estimated SGA Expense (Avg)40,398,319.979Full AccessFull AccessFull AccessFull Access
Estimated EPS (Avg)12.600Full AccessFull AccessFull AccessFull Access
Estimated EPS (High)13.680Full AccessFull AccessFull AccessFull Access
Estimated EPS (Low)12.030Full AccessFull AccessFull AccessFull Access
Number of Analysts (Estimated Revenue)17Full AccessFull AccessFull AccessFull Access
Number of Analysts (Estimated EPS)15Full AccessFull AccessFull AccessFull Access

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(* All numbers are in thousands)

Current Key Metrics

?Revenue
 (TTM)
: 
391.035B  ?P/S
 (TTM)
: 
10.05
?Net Income
 (TTM)
: 
93.736B  ?P/E
 (TTM)
: 
37.06
?Enterprise Value
 (TTM)
: 
4.584T  ?EV/FCF
 (TTM)
: 
35.49
?Dividend Yield
 (TTM)
: 
0  ?Payout Ratio
 (TTM)
: 
0.13
?ROE
 (TTM)
: 
1.47  ?ROIC
 (TTM)
: 
0.5
?Net Debt
 (TTM)
: 
43.024B  ?Debt/Equity
 (TTM)
: 
0.8
?P/B
 (TTM)
: 
42.66  ?Current Ratio
 (TTM)
: 
1.07

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Forward P/E Ratios

?

Forward P/E (Avg EPS estimate) — log in with Full Access for high/low estimates and the interactive table.

Forward P/E 1YFull AccessFull AccessFull AccessFull Access
30.98Full AccessFull AccessFull AccessFull Access

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SWOT Analysis

Strengths (preview)
  • Robust free cash flow generation supported by consistent operating cash flow and controlled capital expenditures, enabling sustained shareholder returns via dividends and buybacks.
  • Diversified revenue streams across product segments and geographic regions, with high gross profit margins reflecting efficient operations and premium pricing power.
  • Solid balance sheet metrics including substantial cash reserves, manageable debt-to-equity ratio, and strong current/quick ratios indicating liquidity and financial flexibility.

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At what price to buy it? -
Intrinsic Value Calculator

Based on current fundamentals and analyst forecasts, MARKETSnap estimates AAPL intrinsic value between $103.91 – $189.23 per share. This depends on revenue growth, margins, and discount rate.

This is an automatic estimate. The most reliable way to know fair value for your own assumptions is to run the calculator below.

[intrinsic_calculator]

Common questions about AAPL valuation

Is Apple Inc. (AAPL) overvalued or undervalued right now?

MARKETSnap estimates intrinsic value for Apple Inc. (AAPL) using its proprietary valuation methodology, which incorporates discounted cash flow (DCF) analysis together with long-term earnings and fundamentals assumptions. By comparing intrinsic value to the current market price, long-term investors can see whether the stock screens as potentially overvalued, fairly valued, or undervalued today.

Is AAPL a buy, hold, or sell for long-term investors?

MARKETSnap does not give one-word “buy” or “sell” calls. Instead, it shows whether AAPL trades at a premium or discount to its estimated intrinsic value, how sensitive that value is to growth and margin assumptions, and how the stock fits into a diversified, long-term portfolio so investors can make their own buy, hold, or sell decision.

What is AAPL’s P/E ratio?

You can see AAPL’s trailing P/E (TTM) and forward P/E estimates in the Current Key Metrics and Forward P/E Ratios sections above. The P/E ratio compares the current share price to earnings per share and helps investors gauge valuation relative to earnings.

How is intrinsic value calculated for AAPL?

MARKETSnap uses its own valuation framework—not a generic spreadsheet DCF alone. Future cash flows and earnings are projected, discounted, and combined with MARKETSnap’s methodology so intrinsic value reflects fundamentals and long-term assumptions. You can run your own inputs and see the result using the Intrinsic Value Calculator above.

Is AAPL a good long-term investment?

Whether AAPL fits a long-term portfolio depends on your assumptions about growth, margins, and risk. MARKETSnap provides the metrics, intrinsic value calculator, and SWOT context so you can form your own view rather than rely on a single buy/sell rating.

AAPL

1-day price chart preview. Log in for 1W through 5Y ranges and period tabs.

Daily snapshot

0.11
MARKETSnap

Trading Metrics:

Open: 254.14   Previous Close: 255.63
Day Low: 250.65   Day High: 256.13
Year Low: 169.21   Year High: 288.62
Price Avg 50: 260.36   Price Avg 200: 249.15
Volume: 26.687M   Average Volume: 43.67M

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AAPL full analysis

08/05/2026

Welcome to MARKETSNAP’s SWOT analysis for AAPL. With only sparse source details available, including an upcoming earnings call dated April 30, 2026 with no transcript summary yet, we’ll focus on what the provided metrics and columns reveal about long-term positioning for investors like you who think in years rather than days. Recent performance figures and news items are not populated in the data, so short-term moves can’t be contextualized here. That said, the forward-looking earnings call timing suggests management will…

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