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AAPL stock logo

AAPL

Apple Inc.

$354.88
-0.48
 (-0.14%)
Exchange:  NASDAQ
Market Cap:  5.157T
Shares Outstanding:  14.662B
Delayed data
Overview
Earnings
Financials
Valuation
Chart

About The Company

Sector:  TechnologyView sector performance
Industry:  Consumer ElectronicsView industry performance
   
CEO:  John Ternus
Full Time Employees:  167000
Address: 
One Apple Park Way
Cupertino
CA
95014
US
Website:  https://www.apple.com
Apple Inc. is a global technology corporation that specializes in the conceptualization, production, and sale of a diverse suite of electronic devices. Its comprehensive hardware lineup features the well-known iPhone smartphones, Mac personal computers, and versatile iPad tablets. The company also supplies a range of wearables, smart home products, and accessories, including AirPods, Apple TV, Apple Watch, items from the Beats brand, and HomePod speakers. Beyond its device offerings, Apple delivers essential support services like AppleCare and robust cloud solutions. It oversees key digital platforms, prominently the App Store, which acts as a central hub for customers to discover and download countless applications and digital content, from e-books and music to videos, games, and podcasts. The company also generates revenue via advertising, leveraging both its proprietary ad platforms and third-party licensing deals. Apple’s ecosystem is further bolstered by a wide array of subscription-based services: Apple Arcade for gaming, Apple Fitness+ for personalized wellness, Apple Music for curated audio experiences and on-demand radio, Apple News+ for access to news and magazines, and Apple TV+ for exclusive original video programming. Its financial services portfolio includes the co-branded Apple Card and the mobile payment system, Apple Pay. Additionally, Apple strategically licenses its intellectual property. The company serves a broad clientele that spans individual consumers, small and medium-sized enterprises, as well as institutional clients in the education, corporate, and governmental sectors. Products are distributed through a multi-channel strategy, utilizing Apple’s own physical retail locations and online storefronts, a dedicated direct sales team, and collaborations with external partners such as mobile network providers, wholesalers, general retailers, and authorized resellers. The App Store additionally functions as the primary conduit for third-party applications designed for its devices. Founded in 1976, Apple Inc. is headquartered in Cupertino, California.

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Revenue Segmentation

Revenue by type

Revenue by region

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AAPL full analysis

04/11/2026

Welcome back to MarketSnap. Apple just had its best September quarter ever, guided to its best December quarter ever — and the stock fell. Today it's up about 5%, riding a Big Tech rebound the day after the midterms. So here's the question: why did the market shrug at a record quarter, and why is it suddenly in love with the same stock two days later? Record Q4 revenue of $114.5 billion, a December guide of 7 to 10% growth,…

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Industry Peers

TICKERCOMPANYMKT CAPP/EFWD P/EROIC
AAAAPL logoAAPLApple Inc.5.16T38.040.153.2%
SOSONY logoSONYSony Group Corporation158.9B—21.811.7%
LPLPL logoLPLLG Display Co., Ltd.2.6B——2.0%
SOSONO logoSONOSonos, Inc.2.1B—28.312.8%
TBTBCH logoTBCHTurtle Beach Corporation295.5M—24.66.0%
VUVUZI logoVUZIVuzix Corp.155.3M——-96.5%

EPS

Historical EPS and analyst estimates in one chart. Log in for the full interactive view and links to detailed estimates.

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Earnings Call

Full text

Earnings transcript

Read the complete earnings call transcript.

AI summary

Key takeaways

Short, structured highlights from the call so you can focus on what matters.

2026/11/02 — 4 quarter 2026

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Income Statement
Balance Sheet
Cash Flow Statement
Analyst Estimates

Income Statement

Year202420252026
Revenue391,035,000416,161,000478,834,000
Gross Profit180,683,000195,201,000233,602,000
EBITDA134,930,000144,427,000172,660,000
Operating Income123,216,000133,050,000158,063,000
Net Income93,736,000112,010,000132,175,000

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(* All numbers are in thousands)

Balance Sheet

Year202420252026
Total Assets364,980,000359,241,000404,548,000
Total Liabilities308,030,000285,508,000292,455,000
Total Stockholders Equity56,950,00073,733,000112,093,000
Total Debt119,059,0007,979,0001,997,000
Cash and Cash Equivalents29,943,00035,934,00036,305,000

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(* All numbers are in thousands)

Cash Flow Statement

Year202420252026
Operating Cash Flow118,254,000111,482,000145,097,000
Capital Expenditure-9,447,000-12,715,000-9,041,000
Free Cash Flow108,807,00098,767,000136,056,000
Net Income93,736,000112,010,000132,175,000
Net Change in Cash-794,0005,991,000371,000

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(* All numbers are in thousands)

Analyst Estimates

Fiscal Year2031Research AccessResearch AccessResearch AccessResearch Access
Estimated Revenue (Low)576,931,555.262Research AccessResearch AccessResearch AccessResearch Access
Estimated Revenue (High)700,082,380.388Research AccessResearch AccessResearch AccessResearch Access
Estimated Revenue (Avg)645,206,000Research AccessResearch AccessResearch AccessResearch Access
Estimated Ebitda (Low)214,345,457.429Research AccessResearch AccessResearch AccessResearch Access
Estimated Ebitda (High)271,740,604.752Research AccessResearch AccessResearch AccessResearch Access
Estimated Ebitda (Avg)246,165,176.610Research AccessResearch AccessResearch AccessResearch Access
Estimated Net Income (Low)164,531,509.828Research AccessResearch AccessResearch AccessResearch Access
Estimated Net Income (High)211,868,775.460Research AccessResearch AccessResearch AccessResearch Access
Estimated Net Income (Avg)190,775,165.772Research AccessResearch AccessResearch AccessResearch Access
Estimated SGA Expense (Low)37,376,736.213Research AccessResearch AccessResearch AccessResearch Access
Estimated SGA Expense (High)45,355,110.533Research AccessResearch AccessResearch AccessResearch Access
Estimated SGA Expense (Avg)41,799,922.790Research AccessResearch AccessResearch AccessResearch Access
Estimated EPS (Avg)12.960Research AccessResearch AccessResearch AccessResearch Access
Estimated EPS (High)14.390Research AccessResearch AccessResearch AccessResearch Access
Estimated EPS (Low)11.180Research AccessResearch AccessResearch AccessResearch Access
Number of Analysts (Estimated Revenue)6Research AccessResearch AccessResearch AccessResearch Access
Number of Analysts (Estimated EPS)6Research AccessResearch AccessResearch AccessResearch Access

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(* All numbers are in thousands)

Current Key Metrics

?Revenue
 (TTM)
: 
391.035B  ?P/S
 (TTM)
: 
10.43
?Net Income
 (TTM)
: 
93.736B  ?P/E
 (TTM)
: 
38
?Enterprise Value
 (TTM)
: 
5.04T  ?EV/FCF
 (TTM)
: 
37.05
?Dividend Yield
 (TTM)
: 
0.31%  ?Payout Ratio
 (TTM)
: 
11.89%
?ROE
 (TTM)
: 
127.62%  ?ROIC
 (TTM)
: 
53.22%
?Net Debt
 (TTM)
: 
43.024B  ?Debt/Equity
 (TTM)
: 
0.71
?P/B
 (TTM)
: 
44.5  ?Current Ratio
 (TTM)
: 
1.02

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Forward P/E Ratios

?

Forward P/E (Avg EPS estimate) — log in with Research Access for high/low estimates and the interactive table.

Forward P/E 1YResearch AccessResearch AccessResearch AccessResearch Access
40.14Research AccessResearch AccessResearch AccessResearch Access

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SWOT Analysis

Strengths (preview)

  • Record financial performance and sustained growth trajectory. FY2026 revenue reached $478.8B (+15.1% YoY), net income $132.2B (+18.0%), and diluted EPS $8.98 (+20.4%). Q4 FY2026 set a September-quarter record at $114.5B revenue (+12% YoY), with iPhone up 17% and Mac up 24%. Free cash flow of $136.1B (FY2026) reflects exceptional cash generation, with capex held to just $9.0B — an asset-light model relative to revenue scale.
  • High-margin, diversified revenue mix. TTM gross margin of 48.65% and net margin of 27.62% exceed industry norms; Services hit an all-time high of $31.6B in Q4 (+10% YoY) and $109.2B for FY2025, providing recurring, higher-margin revenue that cushions hardware cyclicality. Geographic diversification is meaningful: Americas $178.4B, Europe $111.0B, Greater China $64.4B, Japan $28.7B, Rest of Asia Pacific $33.7B (FY2025).
  • Fortress balance sheet and capital returns. Stockholders' equity rose from $73.7B (FY2025) to $112.1B (FY2026); retained earnings turned positive ($13.7B) after years of negative balances. Debt/equity of 0.78 and ROE of 137.2% (TTM) reflect efficient leverage. Consistent buybacks (share count down from ~16.2B in FY2022 to ~14.7B in FY2026) and $15.7B in annual dividends support per-share compounding.

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At what price to buy it? -
Intrinsic Value Calculator

Based on current fundamentals and analyst forecasts, MarketSnap estimates AAPL intrinsic value between $160.33 – $169.04 per share. This depends on revenue growth, margins, and discount rate.

This is an automatic estimate. The most reliable way to know fair value for your own assumptions is to run the calculator below.


Calculate AAPL Intrinsic Value

Common questions about AAPL valuation

Is Apple Inc. (AAPL) overvalued or undervalued right now?

MarketSnap estimates intrinsic value for Apple Inc. (AAPL) using its proprietary valuation methodology, which incorporates discounted cash flow (DCF) analysis together with long-term earnings and fundamentals assumptions. By comparing intrinsic value to the current market price, long-term investors can see whether the stock screens as potentially overvalued, fairly valued, or undervalued today.

Is AAPL a buy, hold, or sell for long-term investors?

MarketSnap does not give one-word “buy” or “sell” calls. Instead, it shows whether AAPL trades at a premium or discount to its estimated intrinsic value, how sensitive that value is to growth and margin assumptions, and how the stock fits into a diversified, long-term portfolio so investors can make their own buy, hold, or sell decision.

What is AAPL’s P/E ratio?

You can see AAPL’s trailing P/E (TTM) and forward P/E estimates in the Current Key Metrics and Forward P/E Ratios sections above. The P/E ratio compares the current share price to earnings per share and helps investors gauge valuation relative to earnings.

How is intrinsic value calculated for AAPL?

MarketSnap uses its own valuation framework—not a generic spreadsheet DCF alone. Future cash flows and earnings are projected, discounted, and combined with MarketSnap’s methodology so intrinsic value reflects fundamentals and long-term assumptions. You can run your own inputs and see the result using the Intrinsic Value Calculator above.

Is AAPL a good long-term investment?

Whether AAPL fits a long-term portfolio depends on your assumptions about growth, margins, and risk. MarketSnap provides the metrics, intrinsic value calculator, and SWOT context so you can form your own view rather than rely on a single buy/sell rating.

Research tools for Apple Inc.

  • Apple Inc. intrinsic value calculatorEstimate what the business is worth
  • Apple Inc. 5-year outlookWhat has to go right, and what could go wrong
AAPL

1-day price chart preview. Log in for 1W through 5Y ranges and period tabs.

Daily snapshot

-0.14
MarketSnap

Trading Metrics:

Open: 357.71   Previous Close: 355.36
Day Low: 354.41   Day High: 359.37
Year Low: 243.42   Year High: 359.37
Price Avg 50: 337.88   Price Avg 200: 300.27
Volume: 30.897M   Average Volume: 46.291M

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See in Nexus

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